Immergas S.p.A. acknowledges the importance of protecting your personal data and undertakes to process said data based on the principles of lawfulness, accuracy and transparency, in accordance with the provisions of Regulation (EU) 2016/679 of the European Parliament and of the Council (hereinafter referred to as the “REGULATION”). This privacy notice therefore aims to describe the procedures and logics of the processing of the information about you (hereinafter referred to as “PERSONAL DATA”) that we collect when you interact with the Immergas social media pages (hereinafter referred to collectively as the “SOCIAL MEDIA PAGES”) published on the following SOCIAL NETWORKS:
1. Who is the data controller?
The data controller for your PERSONAL DATA collected via the SOCIAL MEDIA PAGES is Immergas S.p.A., with registered offices at Via Cisa Ligure 95, 42041, Brescello, Reggio Emilia (hereinafter referred to as “IMMERGAS”). IMMERGAS’ privacy representative is the “pro tempore” head of the Information Systems department of IMMERGAS, whom you may address to exercise your rights:
- by sending an email to firstname.lastname@example.org;
- by sending a message by certified mail to the certified email address email@example.com;
- by writing to Immergas S.p.A. Via Cisa Ligure, 95, 42041, Brescello (RE) – FAO Information Systems department.
We also wish to inform you that when you interact with the SOCIAL MEDIA PAGES your PERSONAL DATA are collected and processed by the companies that manage the SOCIAL NETWORKS, which operate in the capacity of autonomous data controllers. Information about how the companies that manage the SOCIAL NETWORKS process your PERSONAL DATA can be found in the privacy notices issued by the aforementioned companies.
2. What type of data do we process?
When you interact with the SOCIAL MEDIA PAGES, or when you login to your SOCIAL NETWORK account and subsequently interact with the IMMERGAS websites using the same device, the SOCIAL NETWORKS may make your PERSONAL DATA available to IMMERGAS, to the extent that you have consented to share said data via your profile or browser settings. In such cases, IMMERGAS may process the following types of PERSONAL DATA concerning you.
2.1 your “public” profile data and any data that you have directly and voluntarily provided to IMMERGAS via public and/or private messages. With regard to your public profile data, we wish to remind you that, at any time, you can decide which information to share as “public” via the relevant functionalities and/or personal settings made available to you by the SOCIAL NETWORKS.
2.2 anonymous, aggregated statistical data of use to the SOCIAL MEDIA PAGES, such as:
Followers: number of people who follow the SOCIAL MEDIA PAGES
Range: number of people who see a specific piece of content or interact with a post.
Advertising performance: how many people have seen/interacted with an advert or article.
Demographic data: average age of visitors, gender, place of residence, language.
3. Why do we process your data?
IMMERGAS may process your PERSONAL DATA for the following purposes:
3.1 to fulfil your requests via the dedicated customer service. To that end, your data will be stored in the IMMERGAS CRM system and processed in order to follow up on your request.
3.2 to perform anonymous, aggregated statistical analyses aimed at constantly improving our online content and to better respond to the interests of our users.
For these purposes, the legal basis for the processing is the legitimate interest of IMMERGAS in promoting its activities and its corporate image.
3.3 to manage information in relation to consumers in the case of (potential or current) adverse events related to the use of the products. For this purpose, the legal basis for the processing is compliance with a legal obligation concerning consumer protection.
3.4 to carry out promotional campaigns relating to the activities of IMMERGAS or to its products/services via the SOCIAL MEDIA PAGES, including by sending messages; to collect anonymous statistical information on the effectiveness of the aforementioned promotional campaigns. For this purpose, the legal basis for the processing is the consent you have given to the SOCIAL NETWORK.
3.5 IMMERGAS may also process your PERSONAL DATA to exercise and defend its rights in legal and/or administrative proceedings.
4. How long do we store your data?
Your PERSONAL DATA will be stored, generally speaking, for the time strictly necessary to achieve the purposes described above and, in any case, for a maximum period of 36 months.
Latest update: 28/03/2022